Social Media and Web Tracking Services: Trackle Turns Pro!
Published February 9, 2010 | 
Trackle, the personalized web and realtime feed tracker, recently launched premium tracking services aimed at marketing and PR professionals looking to track mentions of clients across the web. The Trackle.com web service allows users to create personalized RSS feeds for a variety of data such as the latest crime in a user’s neighborhood, fluctuating airline ticket prices, updated job listings, sports scores and more.
On Trackle, marketing, PR and sales professionals will be able set up realtime tracking alerts for key words to track press coverage and mentions across Tweets, blogs, Facebook, LinkedIn and the rest of the web. The initial service will allow users to enable “Trackles” for a select number of keyword categories, including company, person, brand, SEC filings; website changes and LinkedIn updates. Trackle will email and SMS alerts for mentions and even provide users with graphs and charts detailing results, and the service is available for $9.99 per month.
Trackle now has 100,000 users and is generating 2 million alerts of information each day. Think of it like Google Alerts on steroids. But as the web tracking service niche heats up, the premium service will face competition from the plethora of social media and web tracking services in the space, including Viralheat, Socialseek and others.
Trackle Goes Pro; Launches Premium Version of Realtime Tracking Alerts