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Entrepreneurship – Build the Best Business Team

No successful entrepreneur or business exists for themselves alone. But, tends to some great need, or performs some great service, all the while not for self interest, but simply for others… or failing in that purpose, ceases to be profitable and completely ceases to exist.

Attributes of Successful Entrepreneurs – Building the Best Team

Build a superior business team, since let’s face it no one person can build a successful business alone. To be successful is a task requiring a team that is committed as you to the business, and its success.

Set common goals for your team that they can share, because let’s face the fact your employees won’t just form a great team spontaneously. You need to provide them “team goals” to work toward that require the equal effort of each team member. State the goal clearly and concisely, and make sure it is well-defined, measurable, and has a definite time limit, encouraging your team to pull together.

Resolve conflicts quickly with established rules for handling any conflicts. Don’t fail to establish clear ground rules, or what looks on the surface like petty differences can quickly escalate into a team-destroying struggle for power. Then when a conflict surfaces, remind whoever’s involved of the ground rules, then let each one have their right to be heard. Be sure you ask the employees to resolve the conflict first, but if they fail to do that, coach them through it.

Encourage inclusion because you tell the group it’s a team, doesn’t make it so. Understand that in order for a team to bond with a genuine sense of solidarity and shared effort, each team member must essentially feel included. Assign individual tasks to team members, and ensure any assigned tasks aren’t busywork, but are real and offer value to the team. Observe closely for any team member that seems to be holding back and avoiding any level of contribution. Be certain and give this type of person something critically important to do.

Develop Interaction at all meetings, and make it a point not to be the one who answers all of the questions. Be sure and deflect as many questions as possible to other team members so they will get accustomed to consulting with each other, not just you. Areas of expertise within the team will emerge over time, and team members will start to call on each other with increased frequency, to answer questions that require specific and special knowledge.

Evolve and Grow by raising the stakes once the team is formed and reached an initial goal. Then determine a larger goal and start encouraging more and more complex methods, because the original uniqueness of being on a team begins to wear off with too many repetitive team performances.

Celebrate victories to help the team stay strong and motivated. Let the team decide how to celebrate whenever goals are reached. The simple sense of commonality with achievements and shared congratulations helps significant bonding to occur.

Remain the Boss and make it clear that you are the final arbiter when it comes to problems, and that final goal approval is yours. In the end, it is your business whether success or failure is the result, and while a team represents a great contribution to your business, ultimate responsibility and accountability falls on you for any progress, as well as any setbacks. Whatever you do, don’t give up control just because you may share the workload with your team.

Finally, don’t limit your business team to immediate employees only, but understand the team may include family members, friends, suppliers, business alliances, employees, sub-contractors, industry and business associations, local government and don’t forget, the community.

Of course, believe it or not, the most important team members will be your customers or clients that directly effect and impact the future success of your business.

Viral Videos! Opera Duo Charlotte and Jonathan Britain’s Got Talent Audition!

Team Altman Viral Videos! Amazing Video – Opera Duo Charlotte and Jonathan Britain’s Got Talent Audition!

This amazing video everyone needs to view to feel the full impact of emotion when Opera meets pop whenever 17-year-old Jonathan and 16-year-old Charlotte sing together on stage at Britain’s Got Talent 2012. Check out the reactions of the audience, as well as Judges Simon Cowell, David Walliams, Amanda Holden and Alesha Dixon, as their reactions will tell the whole story… and you will agree that no one should ever “judge a book by its cover, and seeing is believing!”

As always enjoy, and share Opera Duo Charlotte and Jonathan Britain’s Got Talent Audition!

Viral Video! Money Catch or Lucky Catch for 57 Dollars!

Team Altman Awesome Money Catch of 57 Dollars!

Okay, so here we view two brothers, Jack and Dan, that made a deal or agreement. It starts with Dan, who had $125 in cash just sitting around in a pile on the floor, and Dan being the smart older brother would throw a pile of money up in the air, and his younger brother Jack, could keep whatever he caught as the money made its way back to the floor. It’s obvious from the beginning that Dan most likely assumed that he would probably be out just a few bucks and have a great video, and that Jack would be happy with whatever money he was able to grab from the air. What actually turns out, and makes the video pretty cool is it turned out to be only half true, as Jack wound up very, very happy, and proves Dan’s a great older brother!

As always enjoy, and share Money Catch or Lucky Catch for 57 Dollars!

Video Entertainment! The Evolution of Music in 3 Minutes!

Team Altman Awesome Video The Evolution of Music and Statistics in 3 Minutes!

View the evolution of digital distribution packed into a hard-hitting three-minute video. The video’s story begins in the year 1970, and then follows the important ascent of digital sales, the end of vinyl as the main delivery vehicle of music, the appearance of piracy and major music achievements like Michael Jackson’s video for “Billie Jean” and the most prized and expensive guitar ever sold (a Fender Stratocaster for $2.7 million).

In fact, this video, created by public relations firm SimplyZesty, is more an interactive infographic and less music video that really highlights the precarious balancing act between the music industry and its digital challengers. The video does what it is intended well, showing viewers that SimplyZesty has what it takes to make cool videos, but in the end it’s also a nice little trip through how drastically different the music industry has developed over the years.

As always enjoy, and share The Evolution of Music in 3 Minutes!

New Media (R)evolution – How to Measure Success

Naturally, the steps you will take to define just what your success looks like, how to measure it, report the information, and how to use it requires an adequate amount of time and evaluation, but when you’ve defined and accomplished them, you’ll be able to understand and envision your target much more clearly, significantly increasing your probability of hitting it.

Bring concerned Groups Together and Establish How Success will be Measured

Everyone with an interest in the process should meet together to share each of their viewpoints, increase awareness of business goals and responsibilities, discuss how target market niche engagement can bear out and corroborate the goals. By tradition, public relations groups focus on outputs, for example: Releases distributed, total column inches, number of journalists pitched? Luckily, the industry as a whole is quickly progressing in the direction of a more ideal model on which outcomes is the new focus, rather than just outputs.

As recent as 2010 principles have been identified that make it clear the key to the future of the new media industry is accountability for driving toward business objectives. No matter its building your brand, presenting a better customer service or simply attempting to sell more nuts and bolts, you need to define and understand exactly what goals you’re efforts are reaching to achieve, and just as importantly, your efficiencies in their achievement.

Measurement Principles

- Goal setting and measurement are fundamental to any public relations program

- Measuring the effect on outcomes is preferred to measuring outputs

- The effect on business results can and should be measured where possible

- Media measurement requires quantity and quality

- Advertising value equivalents do not measure the value of public relations

- Social media can and should be measured

- Transparency and ease of replication are paramount to sound measurement

One final thought to take away is “Accountability” is the key that determines the high-level of reliability and collaboration needed to measure the achieved outcome, “return on investment” or ROI, and ultimate success.

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