Team Altman Awesome Music Video!

The talent, creativity, timing and editing that went into making this music video masterpiece is something that we really enjoyed at first viewing, and think everyone that views will enjoy and appreciate the skills that went into the creating the final result that spotlights one of Ludwig Von Beethoven’s classic works, Fur Elise.

As always enjoy, and share The Duel!

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It is not only important to know that keywords are important to your business, but it is also important to understand what aspects of keywords actually make them important to your business.

There are different variables or characteristics that keywords have to help the determination of whether or not the keywords are worth consideration as part of your Search Engine Optimization strategy, and only if keywords pass the primary selection tests can they be subjected to the prioritization variable tests. Considerations for primary keyword selection are:

• Keyword terms/phrases should have adequate search volumes

• Keyword terms that are chosen should be relevant

• Identified relative competition should be evaluated

If a keyword search term’s volume fails to meet sufficient levels, then it is simply removed from the list, and likewise, if it does not satisfy the relevancy criterion, it should also not be considered.

Finally, you must understand that primary keywords are simply the main keywords from which all variations on the keywords should derive, and your primary keywords should be focused on your particular industry and yet, not be too specific, while at the same time, the primary keywords should always be open ended enough so that secondary keyword phrases can be derived from them, and still include the primary keywords within the phrases.

Once identified, you want to make sure the primary keywords appear four or five times in your article in addition to the first paragraph of your article. The more you use primary keywords within limits, the better ranking the article will receive, but be careful, if you are submitting your article to an article directory, be sure to check their guidelines for their keyword use ratio.

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Team Altman Awesome Fails Video!

We think it’s true that somewhere in our human DNA we are wired to look at the failure of other more unfortunate people that not only fail, but fail big. This fail video is a compilation of several failures that some of you might have seen already, as some have been featured on television around the world. If you happen to see yourself in the video, we’re sorry you failed so miserably, but you do have a claim to fame, or is it shame?

As always enjoy, and share the Fails!

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If you haven’t noticed lately, people are changing some of their most fundamental habits over the past couple of years including the way people shop in the age of Search Engines. As people become more accustomed and comfortable with navigating the online eCommerce selections available, they are increasingly using Search Engines to help them find the products or services they are looking for. Of course to do this, they type keywords into Search Engine sites like Google, YouTube or Bing, and the Engines then in turn rank sites related to the keywords used based on relevance and authority.

Whether you are aware of it or not, your website is already set out targeting certain keywords, and Search Engines then extract these keywords from your on-page text, headers, page titles, inbound links and other components and factors. Most likely however, you might not in most cases have made a conscious decision to target those specific keywords, and even if you did, the likelihood exist that you might not be monitoring your rankings or have a sense of how good your chances are of ranking well for those keywords.

There are several variables that impact keyword selection. These variables can be divided into groupings including primary selection variables and prioritization variables. It is also important to remember and be aware that choosing the right keywords is often the difference between getting found in someone’s search and not getting found. Therefore as a result, keyword research is the foundation of an effective online marketing strategy.

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